Baldor

• Seasonal campaign pages, product collection copy, and partner spotlights — translating ingredient stories into compelling purchase drivers.

• B2B email campaigns driving wholesale orders for a specialty food distributor's seasonal lineup, blending editorial storytelling with conversion-focused copy.

Food + Agriculture Freelance

Long and short form articles for multiple outlets, centered on the food and beverage industry.

South Dakota DHS

Plain-language web copy for a state human services agency, making critical public resources easier to find and understand.

Pennsylvania Enrollment Services

Web copy and video scripts that translate complex enrollment and benefits information into clear, accessible language for a broad public audience.